Treasure Today— MemoriesLab

Client: Memorieslab
Campaign Name: Treasure today
Memorieslab’s Founders: Andy Shi & Raymond Shi
Creative Agency: Kids Love Jetlag Shanghai (FF GROUP)
Chief Creative Officer: Fred & Farid
Conception / Art Direction / Photography / Editing : Pierrick Jégou
Art Direction assistant: Nicolas Liberman
Copywriting: Joseph Davies – Susan Lin
Brand Strategy: Guillaume Leroux
Account Supervisors: Isabelle Constant - Guillaume Leroux – Solene Marce – Vanessa Sayarath - Cindy Chiu – Hortense Martin
Agency producer: Karim Naceur - Producer Assistant: Slim Trabelsi
Production: Iconoclast
Producers: Nicolas Lhermitte - Félix Mondino
Line Producer: Maximilien Rivolet
Director: Mathieu César - D.O.P: Arnaud Potier
Stylist: Martine de Menthon

Special thanks to

Dimitri Coste, Nastassja Van der Merwe, Mégane Erbani, Unur Gudjonsdottir, Theodor Marrow, Heidar Johann Ingvarsson, Audunn Por Soldberg, Hafpor Valsson, Pori Arnarsson, Orri Helgason, Erlingur Geirsson, Nadia Tereszkiewicz, Laurence Moureau, Thomas Faucheur

Embark yourself in a visual poem full of symbolism.

Conception, art direction and editing of the very first brand movie 'Treasure Today' for MemorisLab. Bronze Lion Award at Cannes festival.